About
Hi, I’m Rahil Arkam Khan, a Digital Marketer based in Kanpur, India, working with brands and businesses across India and the UAE.
I work at the intersection of performance marketing and content, focusing on practical execution, consistency, and measurable outcomes. My experience spans Meta Ads, social media management, content strategy, WordPress websites, and basic SEO, supporting businesses in building visibility, engagement, and lead pipelines.
My Background
have 1.5+ years of hands-on experience in digital marketing, combined with 6+ years of content and social media creation, and overall professional exposure across marketing, client coordination, and operations.
My work includes planning and executing Meta Ads campaigns, managing business social media accounts, creating content calendars and content sheets, writing captions aligned with brand tone, and supporting SEO audits and website optimisation. I also handle WordPress website updates and Google My Business optimisation, ensuring brands maintain a strong and consistent digital presence.
I have worked with startups, local businesses, education institutes, and international brands, contributing to projects that required both creative thinking and structured execution.
Education
I am currently pursuing a Master of Business Administration (MBA) from Axis Business School, Kanpur (2025–2027).
I hold a Bachelor of Commerce (B.Com) degree from Chhatrapati Shahu Ji Maharaj University (CSJMU) (2021–2023).
My academic foundation has helped me understand business fundamentals, marketing strategy, and real-world application beyond tools alone.
How I Work
My approach is simple and structured:Research before execution
Clear planning and content structure
Consistent monitoring and optimisation
Data-backed decisions, not guesswork
Clear communication with clients and teams
I believe sustainable digital growth comes from doing the basics well, consistently, rather than chasing shortcuts.
Beyond Work
Outside of day-to-day execution, I enjoy learning, refining my skills, and improving my craft. I actively share insights and experiences around digital marketing, growth, and execution through professional platforms, and I value long-term learning over quick wins.